Zephyr Marketing

Just getting started with blogging on Zephyr Marketing. Just completed creating the RSS Feed and burning it through Feedburner, getting the RSS Feed icon / chicklet added to the right sidebar. And I put a Feedburner link just below it. There’s much to do in terms of customizing the design and content widgets, plugins, etc. This is just a start and hoping to avoid the high abandonment rate (82% of all blogs have been abandoned).

 I’ve found the book, WordPress 2, Visual Quickstart Guide to be very helpful in the process of downloading, configuring and customizing WordPress…so far. One tip I have is to document everything and keep track of codes, how to guides you can download and of course usernames and passwords. Make sure when you give your blog a name in Feedburner that it’s the name you want others to view when they subscribe to your feed. I just chose the default name that was pre-populated. Now I want to see if there’s a way to change it so I can give my Blog a feed name that is more meaningful.